
Dr. Chandrashekhar P
Assistant Professor
Qualification: Ph.D., MBA
Area of Specialization: Marketing and HR
Research experience: Teaching: 11 years, Industry: 10 years
Research Experience:5
Subjects Teaching:
• Marketing Management. International Marketing, Organization Behaviour, Human Resource Management, Management Information Systems, International Business, Sale and Distribution Management, Management of NGO, Strategic Management, Training and Development
Workshop /Conference / Seminar/ FDP attended: 8
Publication of Research Paper:
- P. Chandrashekar ( 2012), Impact of Brand Building Activities on the Shareholder’s Value in Indian Context, International Academic Research Journal of Economic and Finance, ISSN 2227-6254
- P. Chandrashekar (2015), Online Branding- A new era in Indian Context, International journals for Research and Development, Vol 2,ISSN 2321-3434
- P. Chandrashekar (2018) ,An Exploratory Study on Rise of the Blue Ocean Strategy, JETIR May, Vol 5, Issue 5, ISSN 2349-5162
- P. Chandrashekar (2019) Full Moon Strategy: An Expression of Natural Phenomena, JETIR May,Vol 6, Issue 5, ISSN- 2349-5162.
Presentation of Research Paper:
- Consumer Perception on Private Brands of Retail Sector-A Case study on Shimoga City, National Conference on Management and Technology, Conducted by PESITM, Shimoga
Serving in various Institutions:
- Worked External Deputy Superintend at JNNCE, Shimoga
- Amrutha School of Arts and Science as Guest Faculty,Mysore from 2016-2017
- Worked as Placement offer in Al-ameen College, Bangalore
- Red Cross officer PESITM, Shimoga
- Delivered Special Lecture at Mythri College of Education Shimoga
Membership of Professional Bodies:
- BoS Member Pooja Bhagavat Memorial Mahajana Education Centre, Mysore
- BoE Member Pooja Bhagavat Memorial Mahajana Education Centre, Mysore
Organizing Conferences / Seminar:
- National Conference on Management and Technology, conducted on October 22 & 23 2010, at PESITM Shimoga.
Other Academic activity:
- Autonomous In charge for Pooja Bhagavat Memorial Mahajana Education Center